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TRAINING
Learn modern digital marketing, SEO, AI SEO, AEO, GEO, technical SEO, e-commerce SEO and other essential digital marketing skills through practical online and offline training.
Learn from 11+ years of digital marketing experience and understand how traditional SEO, AI-powered search and digital marketing work together.
11+
Years of Digital Marketing Experience
10K+
Websites Optimized Over Career
200+
Current Projects
India + Global
Project Markets
Project markets include the United States (primary international market), India, the United Kingdom, Canada, and Australia. The 10K+ figure describes websites optimized over the career. It does not mean those sites were training projects or AI SEO projects.
OVERVIEW
I provide online and offline training covering digital marketing, SEO and modern AI-powered search, including AI SEO, AEO, GEO, technical SEO, e-commerce SEO, local SEO, international SEO, PPC, social media marketing and related digital skills.
AI SEO is not a replacement for SEO. It is part of the evolving search ecosystem. Modern digital marketing requires understanding both traditional search fundamentals and how AI-powered search is changing discovery.
The curriculum can cover fundamentals through advanced topics depending on the learner's level. This page explains what people can learn and how sessions can be structured. It is not an institute, academy, or agency course catalogue.
CURRICULUM
A map of topics. Jump to a module, or start with fundamentals.
Channels, audience, funnels, measurement.
Research through measurement.
AI-powered search and discovery.
Questions and useful answers.
Generative search and entities.
Crawl, index, render, performance.
Products, categories, architecture.
Places, profiles, local intent.
Countries, languages, hreflang.
Paid search fundamentals.
Audience, content, measurement.
Structure, performance, implementation.
Fundamentals explain how digital marketing fits together so later SEO and AI search modules have context. Jargon stays light until it is needed.
Example: a local retailer can map audience, search demand, and a simple funnel before touching technical SEO. Context: not every learner needs every channel on day one.
MODULE
SEO training covers how search engines discover, understand, and rank useful pages — from crawling and intent through content, technical quality, and measurement.
I teach SEO as a complete process, not as isolated title tags. See the expertise overview for how I practise these topics professionally.
MODULE
AI SEO focuses on understanding how AI-powered search and changing search behaviour affect how websites, brands, entities and information are discovered and understood.
Google AI Overviews and similar features can summarise the web. Training covers how to think about that environment carefully. I do not promise AI Overview visibility, ChatGPT recommendations, Gemini mentions, or Perplexity citations.
Example: a clear entity, honest specifications, and helpful supporting pages can make a brand easier to understand. That is not the same as manipulating generative systems. More on the AI SEO expertise page.
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AEO training is about making useful information easy to find and understand for question-based search. It is not a guaranteed ranking system.
Example: answering “what is diamond clarity?” in a buying guide with a direct first sentence, then context. See AEO expertise.
MODULE
GEO training is about making information understandable in generative search: entities, relationships, context, and author or brand identity. GEO is not a tactic for manipulating AI rankings.
I do not claim GEO guarantees ChatGPT mentions, Gemini mentions, Perplexity citations, AI recommendations, or AI Overview placement. See GEO expertise.
MODULE
Technical SEO training covers how search systems access and interpret a website. It does not replace the full Technical SEO expertise page — that page is practice; this module is what learners can study.
MODULE
E-commerce SEO training covers product discovery, category architecture, intent mapping, and store-specific technical issues such as filters and variants. It is not a platform sales pitch.
Example: mapping “gold engagement rings” to a category and a specific SKU to a product URL. Professional context: E-commerce SEO expertise.
MODULE
Local SEO training is for businesses with geographic search demand: profiles, landing pages, NAP consistency, reviews, and local intent. It applies when a location actually matters. See Local SEO.
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International SEO training covers countries, languages, localization, architecture, and hreflang. It is not “translate the homepage into every language.” See International SEO.
MODULE
PPC training covers paid search fundamentals: structure, keywords, intent, landing pages, tracking, and optimisation. I teach this as complementary to organic search, not as a substitute. See PPC expertise for how I position paid search professionally.
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Website training covers SEO-friendly architecture, hierarchy, URLs, mobile, performance, accessibility, and SEO decisions during development. Where relevant I can discuss Next.js and WordPress because those are part of my practical website work — not because one stack is universally better for SEO.
See Website Development and Digital Marketing.
PATH
Learners can enter at different levels. This sequence is a guide, not a required order.
LEVELS
PRACTICE
My approach focuses on applying ideas to examples and checks, not only listening to theory. These are learning exercises. I do not describe them as real client projects unless that is separately agreed, and I do not invent student results.
FORMAT
Online training can be arranged remotely. Sessions can include live discussion, screen-based demonstrations, questions, and exercises. Learning resources can be shared as part of an agreed plan.
I do not advertise an LMS, lifetime access, recorded libraries, or certificates on this page. Those details only apply if we confirm them together.
FORMAT
AUDIENCE
Build foundational digital marketing and SEO knowledge without treating a course as a job offer.
Learn digital marketing step by step: channels, search, content, and measurement.
Expand into AI SEO, AEO, GEO, and more advanced technical or commercial search work.
Develop broader search skills alongside existing channel work.
Understand how search and digital marketing can support growth — not a promise of revenue.
Develop internal capability so the team can apply the same ideas on live work.
Build practical knowledge you can apply to client or personal projects.
FIT
Training can be discussed and tailored based on the learner or team's requirements — existing skill level, industry, business or team needs, e-commerce, technical depth, or AI search focus.
COMPARE
Schedules and pricing are not listed here. Those are discussed case by case.
INSTRUCTOR
Over 11+ years in digital marketing I have worked across SEO, content, technical SEO, and digital strategy. About 10K+ websites have been optimized over the career. I currently handle 200+ projects. Markets include the United States, India, the United Kingdom, Canada, and Australia.
I teach from that professional perspective: AI SEO, AEO, GEO, technical SEO, e-commerce SEO, local SEO, and international SEO as they connect in real search work. I do not claim to be the best or number-one trainer in India, and I do not guarantee placement, salary, rankings, or traffic.
The career began in Delhi. About 12 years in Noida. Education: BCA at Bareilly College (2010) and MCA at Khandelwal College of Management Science and Technology, Bareilly (2013), affiliated to Uttar Pradesh Technical University, Lucknow. Roles have included Digital Marketing Executive at iSearch Solution and Xantatech, Senior Digital Marketing Executive at Trignosoft Solutions Private Limited, and Digital Marketing Manager at RNF Technologies Private Limited and AdsRole Private Limited. See the about page.
COMPARISON
Traditional SEO often follows query → search engine → SERP → website. AI-powered search often follows query → search or AI system → understanding and context → generated or enhanced response → sources or websites.
AI SEO does not replace foundational SEO. Crawlability, indexability, search intent, content quality, technical SEO, internal linking, and entity clarity still matter.
OUTCOMES
Topics covered in training — not guaranteed job titles or salaries.
APPLICATION
These skills can support in-house marketing, SEO and digital marketing roles, freelancing, business marketing, e-commerce, content and marketing teams, and website projects. That is application context, not an employment guarantee.
ARRANGEMENT
Training formats can be discussed based on individual or team requirements. Depending on the situation, that can include one-to-one, small group, team training, corporate sessions, workshops, or customized sessions.
CONTEXT
Search now includes traditional results, conversational queries, AI-powered experiences, and generative answers. Marketers still need search intent, entities, context, structured information, helpful content, technical foundations, and user needs. Traditional SEO is not obsolete.
LIMITS
The objective is to build practical understanding and skills that can be applied to real digital marketing and search scenarios.
CERTIFICATIONS
Certifications and professional learning across SEO, digital marketing, AI, and modern search technologies.
Professional Certification
CertX
SEO
HubSpot Academy
SEO
Semrush Academy
SEO
Semrush Academy
Professional Certification
NIIT Foundation
FAQ
Short answers about curriculum, formats, audience, and the professional background behind the training.
AI SEO training is learning how AI-powered search and changing search behaviour affect how websites, brands, entities, and information are discovered and understood. It sits on top of SEO fundamentals. It does not promise AI Overview, ChatGPT, Gemini, or Perplexity placement.
The curriculum can cover channels, audience and competitor research, funnels, search behaviour, content and digital strategy, analytics, and then deeper SEO, paid search, social, and website topics. Depth depends on the learner's starting point.
SEO training covers fundamentals through research, on-page and content work, internal linking, technical SEO, audits, reporting, and related areas such as local, international, and e-commerce search. SEO is taught as a process, not a list of tricks.
AEO training is about making useful information easy to find and understand for question-based and conversational search. It is not a guaranteed ranking system.
GEO training is about making brands, entities, and relationships clearer in generative search environments. It is not a method for buying mentions in ChatGPT, Gemini, or Perplexity.
Technical SEO training covers how search systems crawl, index, and render a site, plus architecture, URLs, canonicals, sitemaps, robots.txt, structured data, and performance. Implementation details follow the website, not a single CMS.
E-commerce SEO training covers product and category discovery, intent mapping, architecture, filters, variants, availability, internal linking, and product information. It is not a Shopify or WooCommerce agency course.
Online training can be discussed and arranged remotely. Session structure is confirmed when we talk. I do not list an LMS, recordings, or certificates here unless they are part of a specific arrangement.
In-person training can be discussed for individuals, small groups, teams, businesses, or educational institutions. I am based in Noida, Uttar Pradesh. That is not a claim that a public classroom is always running there.
Students, beginners, SEO and digital marketing professionals, business owners, marketing teams, and freelancers can all be a fit depending on goals. Joining does not include a job or income promise.
Yes. Beginner-level work can start with digital marketing and SEO fundamentals. Advanced AI search topics can wait until those foundations are in place.
Yes. Working professionals can focus on AI SEO, AEO, GEO, and advanced technical or commercial topics. The sequence is not mandatory.
Yes. Practical work can include keyword research, intent mapping, audits, technical checks, content and linking analysis, and similar exercises. These are learning exercises, not billed as confidential client work unless that is separately agreed.
Training can be discussed and tailored based on the learner or team's requirements, such as skill level, industry, or e-commerce and technical needs.
Team and corporate sessions can be discussed. Format, duration, and topics are agreed before work starts rather than sold as a fixed package here.
Traditional SEO often maps a query to a search engine results page and a website. AI-powered search adds understanding, context, and generated or enhanced answers that may still cite sources. AI SEO does not replace crawlability, intent, or content quality.
Yes. AEO and GEO are part of the curriculum alongside SEO and AI SEO. They are taught as complementary disciplines, not as ranking guarantees.
Yes. Both can be included at intermediate or advanced depth. See the Technical SEO and E-commerce SEO expertise pages for how I treat those topics professionally.
Krishan Dev is a digital marketing professional based in Noida, Uttar Pradesh, with positioning across AI SEO, SEO, AEO, GEO, technical SEO, and digital marketing. The career began in Delhi. Education was completed in Bareilly.
11+ years, with about 10K+ websites optimized over the career and 200+ current projects. Those figures describe professional work, not the number of students trained and not that every site was an AI SEO or training project.
EXPERTISE
Expertise pages explain the topics. This training page explains the curriculum.
AI-powered search.
Questions and answers.
Generative search.
Crawl, render, index.
Geographic search.
Markets and hreflang.
Products and categories.
Broader digital strategy.
Audience and content.
Paid search.
Implementation and SEO.
Articles and notes.
NEXT STEP
Build practical skills across digital marketing, SEO, AI SEO, AEO, GEO, technical SEO, e-commerce SEO and modern search.
LET'S CONNECT
Whether you're exploring SEO, AI Search, AEO, GEO, technical SEO, digital marketing, or web development, let's connect and discuss your goals.
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Social Media Marketing Training
Social media training covers strategy, audience, content, platform choice, organic and paid concepts, and measurement. Social does not replace SEO. See Social Media Marketing.